COAFFIN - Branded Content Affinity
With their business based in advertising, Media enterprises don’t have the same relevance in the digital environment as Google or companies as such, whose main differentiator is their contextualization capability. The affinity between contents and ads requires specialization and complex processes. The main goal of this project is the development of an automated system that allows Media companies to align the media’s editorial content and the advertisers’ efficiency goals. The idea is to create an automated system of editorial content association and of bidirectional brand (find relevant ads for the contents and create relevant content for the ads) that will maximize ads efficiency in digital media. This framework, more user friendly and less intrusive in its best expression, can transform advertising into a service.
The combined specialization of Agile and Adman, that develop the methodology and technology for the media and brands, raises a differentiated technical solution over the ones that can be found on the market, in order to generate new advertising formats (mainly audiovisual) and boost the performance of the contents since it provides ads with efficiency .
Technologically, it requires a new generation of algorithms that combine editorial and advertising intelligence and the processing great volumes of internal and external Big Data to find the most ideal patterns of alignment between the parts.
The project has been co-financed by the Ministry of Industry, Energy and Tourism through the National Plan for Scientific Research, development and Technological Innovation 2013-2015 and through the European Fund for Regional Development (FEDER). The reference of the project is TSI-100-600-2013-229.
VIDMEP - Visual Insights for Digital Media Performance
Currently in the newest multimedia journalism organizations, part of the editorial role is centered in the constant tracking of information sources: agencies, teletypewriters, other media, social media, aggregators, blogs, etc; to find the news immediately, look for exclusives, contrast relevancy and be the first one to publish the news and the information in real time.
Thesse processes are still manual, with no technology or systems to back them up and they have no ties with the editorial system. To find this data, the journalists must use several tools and applications that decentralize their resources and prevent them from focusing completely on the editorial work or the product conception or the business performance.
This research seeks out solutions that develop the state of the art of the disruptive editorial technologies, with massive data treatment geared towards the future model, contributing integrated analytics to the content and service creation process. The research also looks for a competitive model that does not exists currently in the market.
Project together with SWEETSPOT and CAPSIDE SL.
The project has been co-financed by the Ministry of Industry, Energy and Tourism through the National Plan for Scientific Research, development and Technological Innovation 2014-2016 and through the European Fund for Regional Development (FEDER). The reference of the project is TSI-100600-2014-34.
VAS - Agile Value Added Services Platform – A platform for a new business model for media and telco companies
It’s necessary to reinvent and understand the new value chain of journalism to obtain profit in the digital media, since the old formula of the printed media cannot work in digital products. The VAS (Value added services) are a possible way to transform the journalism business model. A great variety of information, of sub products of the information and of technological services can help media companies with the reactivation their business.
To have the chance to make digital journalism a new business, it is necessary to understand that journalism it’s not merely information, but it is a service. Among the essential aspects for its reinvention, we highlight technology and platforms that make the reinvention of journalism possible, the creation of contents and services that can engage the new audiences and the expansion of the traditional services to the offer of the new services (VAS).
This project creates a platform with conditional Access for the distribution of fee-based contents, advanced production tools (semantic treatment and synchronization of information with audio and video flow) and multi-device publication of interactive multimedia content that synchronizes the experiences between devices.
The project has been co-financed by the Ministry of Industry, Energy and Tourism through the National Plan for Scientific Research, development and Technological Innovation 2014-2016 and through the European Fund for Regional Development (FEDER). The reference of the project is TSI-100600-2014-49.
VIDEOCLOUD - Edición automatizada de video en modelo CLOUD
Platform that will facilitate cloud video creation and edition through various sources without the need for potent equipment for local edition, or high technological knowledge of video processing. This provides liberty to whoever has the temporal or specific need for the use of video or also for the production of automated or repetitive processes for the videos in which staff intervention is not required.
The project has been co-financed by the Ministry of Industry, Energy and Tourism through the National Plan for Scientific Research, development and Technological Innovation 2014-2015 and through the European Fund for Regional Development (FEDER). The reference of the project is TSI-100104-2014-159.
Inmersive TV- The future of Television
IMMERSIVE TV’s goal is to investigate the trends regarding immersive digital content production and the value chain involved (production, transmission and reception), developing the interactivity and immersion beyond the current 3D, that is merely “two-dimensional”. The objective is that the end user can experiment the sensation of belonging to the scenery that he or she is visualizing, having the ability to interact with it in any spatial direction.
The next step in this evolution of the media industry pulls together two relevant tendencies. On the one hand, the growing prominence of the individual and on the other hand the appearance of immersive systems that provide a user experience unlike any current one. Regarding this, some developments that point toward the convergence of traditional media with virtual and augmented reality have begun to emerge. This immersive contents, according to the industry and the experts, seem to be the best way for the development of a new audiovisual market that satisfies some of the main pending user demands.
Project with the cooperation of Indra, Universidad Politécnica de Madrid, Universidad Politécnica de Valencia and Eumóvil, Ericsson e Inmomática. The project has been co-financed by the 'Ministerio de Industria, Energía y Turismo', in 'Plan Nacional de Investigación Científica, Desarrollo e Innovación Tecnológica 2008-2011', though 'Avanza Competitividad', for the term 2010-12. The reference of the project is TSI-020302-2010-61.
The internet and the impact of the new compsumption habits of the digital TV, the mobile acces, the readers, the consoles and other devices is transforming the communication. This is not yet being reflected in the productive processes of the media.
The project addresses, in diffent working packages, the investigation of the production processes integrated of the newsrooms that can work in a flexible way and distributed for the different media.
The analysis and development of technological demonstrators of a unified desktop and rich media interface that unify the interaction with a multiform content.
The research on advanced semantic and multilingual search models in multimedia contents.
The research on the applicable technological innovation of SaaS and cloud computing, with result that will validate a new model of integrated newsrooms and the technologies that support it.
The project is constituted by a EIG (Economic Interest Group) composed of Agile Content, SL y ADDA Server de Tractament de la Informació, SL; and a consortium agreement Zeta Servicios y Equipos e Intelectium.
HAUS: Digital Home and audiovisual contents adapted to the users
The main goals of the HAUS Project revolve around two centerpieces: developing the infrastructures and services of the information society and developing digital content. Development of the infrastructures and services of the information society.
A gearing effect is expected in emerging sectors such as Digital Home, Green TIC, the Internet of the Future and Digital Contents; through the promotion of high-added-value digital services.
Being able to use information about the environment of the consumers of audiovisual services, opens new possibilities regarding the generation of contents, through new production methods of contextualized contents. This project is partially financed by the former Ministry of Science and Innovation with the reference number IPT-2011-1049-430000.
COMINN - Interactive mall with Natural Interaction
The main goal of the COMINN Project is the development of a new paradigm of contextual and interactive commercial information for the retail sector. This new technology will be based on new techniques of adaptive audiovisual distribution, intelligent content recommendation, natural visualization and interaction with the product, wireless technologies, and multiscreen synchronization.
Project together with Consorcio: Planet Media (Coordinator), Alcatel-Lucent, Aido, Universidad Politécnica de Valencia, Universidad Carlos III de Madrid.
The project has been co-financed by the Ministerio de Economía y Competitividad / INNPACTO (2012).2012-2015 and through the European Fund for Regional Development (FEDER). The reference of the project is IPT-2012-0883-430000.
Virtual On-site Assistance with multimodal interaction, speech/voice recognition and voice synthesis
Agile Content is part of the “Virtual On-site Assistance with multimodal interaction, speech/voice recognition and voice synthesis” project together with IMPACTMEDIA, S.A. and VERBIO TECHNOLOGIES S.L. The project has been co-financed by the Ministry of Industry, Energy and Tourism through the National Plan for Scientific Research, development and Technological Innovation 2008-2011 and through the European Fund for Regional Development (FEDER). The reference of the project is TSI-020602-2012-177.
Social TV Plataforma integrada de fruición de contenido audio/video en distintos medios con un enfoque concreto en el entorno SmartTV
El objetivo del proyecto es la realización de una plataforma integrada de fruición de contenido audio/video en distintos medios con un enfoque concreto en el entorno ”SmartTV”.
El principal reto tecnológico es el diseño y realización de un producto en que puedan converger tanto los usuarios de la plataforma social como las empresas productoras para maximizar la valoración de contenido, su distribución en distintos medios y la segmentación de usuarios con finalidades de marketing online aplicado a un formato televisivo.
La distribución de este contenido a través del desarrollo de aplicaciones para SmartTV ofrece la posibilidad de investigar un territorio relativamente inexplorado, donde todavía no ha salido un estándar de mercado pero en que es posible deducir una convergencia tecnológica hacia ciertas plataformas de desarrollo.
AGILE CONTENT participa en este proyecto (número de referencia: TSI-020602-2012-190) junto con ROOM SOCIAL NETWORKS SL y BEREPUBLIC NETWORKS SL. Este proyecto ha sido cofinanciado por el Ministerio de Industria, Energía y Turismo dentro del Plan Nacional de Investigación Científica, Desarrollo e Innovación Tecnológica 2008-2011.
SMAR.TV: intelligent advertising
The project is located in the near future of the Internet. In this future, consuming content through connected TV screens, PCs, cell phones and readers in integrated use experiences, will allow that the offer of services and contents develops new advertising models.
The interactivity and the massive market will determine a change in the relationship between media, brands and users. SmarTV addresses the need and technological opportunity of a future on-demand advertising market, customized and interoperable.
The user will be wherever he finds what he is looking for, where quality and great service is offered to him. The agents have to prepare the change.
The Consortium is composed of: Agile Content,Barcelona Digital, Corporación Multimedia, Gigle, Grupo Zeta, IAB, Media Contacts, Nothing AD, Tribal DDB, University of Extremadura and Uvetech. Also, the following are adhered: Sony, RTVE, Cuatro, TV3 and Barcelona Televisió
TVEDU: Educational Television
Is an initiative that we lead in which many different stakeholders off the educational television are involved. Its goal is the research of the links between the educational sector and the audiovisual sector. It compiles standards and distribution platforms for promoting a swift deployment of high-value-added-services. It allows to confront the participants of the challenges of the future with a higher knowledge.
Participants: RTVE, La Salle, Lavinia, EITB, Uned y IL3, among others. More information
FURIA: Mobile TV in DVB-H
Is a Singular Strategic Project in the Online Audiovisual technologies field. Its main goal is to develop and validate the integration of emerging technologies for the broadcast of audiovisual contents to fixed and mobile terminals.
It coordinates the efforts of various national organizations (companies, technological centers and universities). When the research and development stages in the new technologies field are finished, the Consortium will contribute to the standardization departments of the industry forums for the future creation of the Digital Video Broadcasting.
The project is led by Abertis and is participated by Telefónica I+D+i, Mier, Agile, EITB, Hispasat, Astra, Televes y Sidsa, among others. More information
CEOS: Open Source Certification
The quality in software manufacturing is a guarantee of quality in the services and one of the tools for increasing productivity and profit. A environment in which the distributed production (in integration with suppliers and clients, offshoring, CMMI or similar model certifications…) allows to capitalize the production through software factories will be developed.
The quality of the developments with open source components will be guaranteed. The project is leaded by Applus and among the participants there is Sun, Agile, IQUA, University of Lleida and the Catalan Government (Generalitat)